What does PHREEDOM mean?

PHREEDOM is an amalgamation of ‘Freedom from the smartPhone’

[and all other wireless mobile devices (WMDs)].

Our Philosophy

To inspire people to do the things that inspire them so that, together, each of us can change our world for the better.
Simon Sinek

PHREEDOM: UNGRIP DEVICES GRIP LIFE

Phreedom is an educational initiative founded and led by Dr. Nidhi Gupta.

We recognize that the wireless mobile devices (WMDs) have become deeply intwined into the fabric of our daily lives. Our goal is to help you analyze your relationship with your WMDs, assess the health of that relationship and suggest ways to heal it, if needed.

Have the phones become smarter and humans dumber? Hard to tell! Therefore, we refer to all smartphones, tablets, laptops and smartwatches as ‘Wireless Mobile Devices’ (WMDs). This is our intentional attempt to put the technology back in its place and stop placing it on a pedestal by calling it ‘smart’.

WMDs have replaced the wristwatch, alarm clock, calendar, camera, flashlight, letters, books, radio, newspaper, magazines, calculator, map and compass. No wonder they are impossible to put down!

There is so much more as to “why the WMDs are so hard to put down”. We aim to empower you with that knowledge. We will help you in understanding the effects of WMD overuse on health.



While the phones were wired, we were free. Since the phones became wireless, we are handcuffed to them.